Help buyers self-qualify themselves
by providing clearly defined purchase
requirements.
State the annual revenues of your business as a way to help buyers determine
whether your business is too large or too small to match their interests.
Likewise, state your asking price to allow buyers to match their financial
capabilities with your offering before responding to your ad.
Though it
seems counter-intuitive to write ads that narrow the response pool, when it
comes to sharing information about your business, the goal is to deal only
with those most interested and capable of making the purchase.
Discover how to sell your business for maximum profit. Attract premium buyers Create a competitive environment Negotiate your terms
